Chris de wolfe is the co-founder of myspace.com. he believes that they are laying the groundwork for the new social web which they believe is becoming more personal more portable and more collaborative. they think that as they become more portable they will have around half there future traffic coming from non-pc users.
2. Who is Chad Hurley and what does he say is his company's goal? Is he a positive or negative technological determinist?
chad hurley is the CEO and co-founder of youtube. he says that his goal is to encourage new users by making the upload process as simple as making a phone call. he is a positive technology determinist as he believes that youtube and other websites are going to grow alot in the future.
3. What does Maurice Levy say is the challenge for advertisers and what is 'liquid media' compared to 'linear media'?
maurice levy believes that the biggest challenge facing advertising online is the need for creativity in an increasingly digital world. linear media is the old form of media that is quickly giving way to liquid media because it is more fluid and can change settings faster than linear media.
4. What parallels does Norvig draw between Edison inventing electricity and the development of online technology in terms of searching for information?
norvig draws parralels between edison and electricity and technology development by discussing that although edison could see that his invention had far reaching effects he could not predict where those effects would lead in the future. norvig believes that technology is the same and that we can't predict where it will lead us.
5. What are the issues for the developing world? How is this evidence of a 'digital divide'?
the problems for the developing world is the fact that the price of a computer in africa is more than the average person can earn which means that even though africa is now online it can't provide those services to most of the public. this supports the idea of a digital divide because these people who can't afford digital and information technologies will be looked down on by those who can afford it.
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